Michelman’s Comprehensive Primer Portfolio Provides Unmatched Versatility for HP Digital Press Owners

Michelman’s's DigiPrime® Vision 9200 is now certified for inline use on HP Indigo 6K+ and 8K Digital Presses. DigiPrime® Vision 9200 is a premium label primer, suitable for a broad range of paper, film, and metallized substrates. It provides reduced downtime with improved runnability, lower maintenance, and easier cleanup. DigiPrime® Vision 9200 also offers increased water and chemical resistance without yellowing, making it ideal for high-performance label applications, and its water-based, PFAS-free, and food contact compliant formulation supports greater sustainability for press owners and brands.

"As the digital print industry looks to expand into new applications, they want solutions that provide flexibility without adding unnecessary complexity," explains Andy Rae, Head of Digital Printing at Michelman. "With our comprehensive primer portfolio, we help customers simplify primer selection, improve efficiency, and confidently move between applications while supporting HP Indigo's vision for nonstop digital printing."

Benefits to Business
DigiPrime® Vision 9200’s improved water and chemical resistance for shrink sleeves and high-performance labels are ideal for beverage, cosmetics and pharmaceutical applications. The primer's non-yellowing formulation provides substrate compatibility from smooth, transparent Polyethylene Terephthalate Glycol (PETG) shrink films to textured wine label stocks.  

The market for labels printed using Liquid Electrophotography (LEP) technology is experiencing strong, sustained growth, driven by rising demand for high‑quality graphics, shorter production runs, and greater design flexibility.

S-OneLP is the exclusive distributor of Michelman in-line and off-line primers in the U.S., Canada, and portions of EMEA to HP Indigo digital printers. 

Have questions? Please contact us for assistance.
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